ACURE Shampoo Simply Smoothing Coconut (236 ml)

Frizz, meet your match — a tropical drink of moisture for smooth, glossy, touchable hair.

ACURE Simply Smoothing Coconut Shampoo is an ultra-hydrating blend of marula oil and coconut water that transforms hair from frizzed and frustrated to sleek and shiny. Gently cleansing and deeply nourishing, it wraps each strand in softness for a smooth, polished finish with a warm coconut whisper. 100% vegan and made without parabens, sulfates, mineral oil or petrolatum — just easy, everyday smoothness.

Why you'll love it

• Marula oil and coconut water for ultra-hydrating smoothness
• Helps tame frizz for sleek, shiny-looking hair
• Gently cleanses while nourishing each strand
• 100% vegan and cruelty-free
• Free from parabens, sulfates, mineral oil and petrolatum

How to use

Massage into wet hair, lather, then rinse well — follow with a smoothing conditioner.

Good to know

Q: Which hair does it suit? Lovely for frizz-prone, dry or unruly hair. Q: Is it sulfate-free? Yes — gentle and sulfate-free.